There are plenty of news stories about kids in their early teens (or younger) drinking, which will happen occasionally, but it seems that a growing number of children are learning drinking habits at a very young age. As a kid, I remember knowing that alcohol was for adults. I saw my parents drink socially, but they were always drinking beer, wine or things kids hate like gin and tonics. Now, kids are living in a world where juice pong, a spinoff of the popular drinking game beer pong, is played and wine exists that tastes like yoohoo.

 

The video above depicts the kind of appeal that drinking games can have to kids and they are what... eight years old (ish)?

Keep in mind that this game isn't usually played with juice so when they hit 13, obviously it will be "cooler" to chug actual booze and play the game how it is intended to be played.

I don't think that kids suddenly found the taste of alcohol appealing so they started drinking at a younger age, but they do want to be cool and more grown up and liked. If that's what they think drinking will do for them - they'll drink.

If 13 year-olds are playing beer pong now, as drinking (games, mostly) are becoming more tolerated and less of a taboo, what will 10 year-olds be doing in five years? They should be playing hopscotch, not funneling beer ... or even apple juice for that matter.